Navigating Uncertainty: Realtors and the Fight or Flight Mentality

The Vancouver real estate market sits at a crossroads, with buyers, developers, and realtors torn between taking action or waiting for conditions to improve. Industry veteran and founder of Tandem Strategies, Sunny Hahm, sits down with Adam & Matt this week to unpack this pivotal moment. From what product types are actually moving to how pricing strategies have evolved, Sunny shares insights from the front lines—highlighting why clear messaging is now more critical than costly marketing campaigns. The conversation dives into townhome success stories, shifting buyer psychology, and the importance of reading sub-market signals rather than relying on broad headlines. Is this fight or flight mentality holding back Vancouver's recovery? What drives better decisions when uncertainty is the only constant? And why might hesitation prove more expensive than taking action in today's market? A must-listen for anyone navigating the current market.