We peer into commerce’s self-driven future and see new frontiers arising for AV-centric city planning, (more) invasive advertisement integration, commerce-based search engines, and Meta mind control. PLUS: Phillip and Brian designate their week’s heroes and villains, and we get excited about the official Adobe x Future Commerce Shoptalk After Party!
Think It, And It Will Be Done
Key takeaways:
- [9:00] News from the week: Shopify earnings, Klaviyo, bird flu, and the latest from Future Commerce.
- [15:30] Autonomous Vehicles Will Redesign Commerce: AVs will create massive changes in urban planning, retail, and logistics.
- [19:00] Amazon’s Next Big Move: The company is now allowing advertisers to drive traffic off-site, signaling its ambition to become the next big search engine.
- [23:00] Ad Takeover: Everything – even your car’s infotainment screen – eventually becomes a surface for advertisement.
- [42:00] Klaviyo’s B2C Event: Klaviyo announces Built for B2C livestream event, happening Thursday 2/20.
- [49:30] Meta Brain: Meta releases research on mind reading via magnetic therapy and AI-assisted analysis.
- [1:05:00] Heroes and Villains: Phillip and Brian’s biggest winners and losers of the past week in commerce.
- “Amazon is about to become the biggest search engine for product discovery. Google should be worried.” — Phillip
- “The Gulf of Fortune, brought to you by Panda Doc.” – Brian
- “We’ve seen heart rates submitted as evidence, truth serums outlawed by the Geneva Convention. I have to believe that things like this are not Black Mirror, but actual legitimate real things that will be used in positive and negative ways. That to me seems scary.” – Phillip
- “I think this is going to be a retooling of the way we think.” – Brian
In-Show Mentions:
Future Commerce Links:
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Commerce shapes the future because Commerce is Culture™.