Why Roger Built Nurture After RedMart

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Julie Stewart and Scott Stewart, award-winning creators behind global children’s shows for Disney, Netflix, and Sesame Workshop, co-founded Nurture with serial entrepreneur Roger Egan, former CEO of RedMart, and learning expert Musa Roshdy, a Minerva University alum and advisor at Transcend Network, to build future-ready skills through immersive play.

💡 5 Things You’ll Learn in This Episode:

1. How Nurture turns screen time into active learning
2. Why story and humor drive deeper engagement
3. How AI enables adaptive, personalized play
4. The power of using beloved characters for learning
5. Why fun and learning should never be separate

✨ Episode Highlights:
[00:01:00] Julie Stewart on kids becoming heroes inside immersive stories
[00:02:30] Roger Egan’s shift from e-commerce to early childhood learning
[00:09:30] Scott Stewart on humor and engagement as core learning tools
[00:16:00] Julie Stewart on AI and the Model Context Protocol for storytelling
[00:24:00] The team debates AI tutors with personality vs. personality-free chatbots
[00:33:00] Musa Roshdy on preventing “learned helplessness” from childhood
[00:45:00] Nurture’s strategy to partner with iconic children’s brands
[00:50:00] Breaking the taboo that fun and learning can’t coexist

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🎉 Presenting Sponsor/s:

This season of Edtech Insiders is once again brought to you by Tuck Advisors, the M&A firm for EdTech companies. Run by serial entrepreneurs with over 30 years of experience founding, investing in, and selling companies, Tuck believes you deserve M&A advisors who work as hard as you do.

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