20min chapter

The Remote Work Tribe Podcast cover image

The Remote Work Tribe Podcast: Andy Crestodina AI Use Cases

The Remote Work Tribe Podcast

CHAPTER

AI as a Marketing Ally

This chapter explores the role of AI in marketing, likening it to a supportive intern that can enhance ad-making and insights. The speakers discuss the importance of structuring targeted profiles for effective AI interactions while navigating biases and the human element in decision-making. They emphasize the necessity of original thought leadership and research over relying solely on AI-generated content.

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