The Rise and Fall of Google Glass: A Reflection on Product Innovation

What are the biggest product marketing missteps that can derail your strategy, and how can you avoid them for greater success?

Join hosts  Chuck Moxley and Nick Paladino as they dive into the common pitfalls in product marketing and the lessons learned from them. Chuck and Nick explore how missteps like misaligned messaging, poor market fit, and a lack of customer insight can impact even the best-laid plans. 

In this Episode:

• The critical role of customer understanding and market research.
• How the disconnect between product management and marketing can derail launches.
• Break down of real examples of product marketing fails, and the takeaways for your strategy.

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