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4min chapter
Why the app economy is booming w/ the President of AppsFlyer, Brian Quinn
Taking Inventory
Integration of Offline Experiences and New Mediums into the Mobile Experience
Exploring the integration of CTV and wearables into the mobile experience, and the impact of mobile devices on other media measurement and performance. The chapter also delves into the challenges and opportunities for advertisers in understanding CTV and the influence of AI on the evolving ecosystem.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode