Lenny's Podcast: Product | Growth | Career cover image

The essence of product management | Christian Idiodi (SVPG)

Lenny's Podcast: Product | Growth | Career

00:00

Connecting with Reference Customers for Product Success

This chapter explores the critical role of reference customers in the product discovery process, emphasizing their importance in advocating for the product. It discusses strategies for engaging with these customers to validate market fit and ensure that the product addresses genuine needs. Through personal experiences and case studies, the chapter highlights how meaningful customer relationships can drive effective product development and prevent market failures.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app