The Peel with Turner Novak cover image

Car Dealership Guy: From Anonymous VC-Backed CEO to B2B Media with Yossi Levi

The Peel with Turner Novak

CHAPTER

Evolution of Car Sales and Unconventional Marketing Strategies

Exploring the shift in car sales dynamics in the 2010s, the chapter delves into the success story of a car dealership adopting Facebook ads to stand out. From surprising customers with gifts in car trunks to transitioning into online car buying with Get A Car, the chapter highlights unconventional marketing tactics and the challenges of securing funding for expansion.

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