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4min chapter
Neil Patel Makes The Case Against ChatGPT (#110)
Marketing Against The Grain
The Importance of Disruption in Entrepreneurship
Zakier HubSpot is a free marketing tool that lets users create their own ad campaigns. The company has grown through word-of-mouth, rather than by buying software to help other companies grow. It was too hard to disrupt the old school service providers like WPP and Omnicom because they were so big. A lot of creative power can be found in creatives not just your ad image but also on landing pages as well.
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