Beyond Beef Paddy

If you look it up, just a ribi stake, if you follow the cow from the ranch all the way through to the super market, there's maybe thirty or forty per cent markp on that ribi. No multi billion dollar corporation is entret they don't even. They wouldn't even walk across the street for a 30 per cent market. Ultimately, their a allegiance is to their board of directors and to the profit of their shareholders. Their allegiance is not to your health, nor is it to the health of our plan. This reminds me of like the wonderbred era, where it's just like more science, like, just keep doing science to our food. We love