Understanding & Optimizing The Lead Journey
MarTech Podcast ™ // Marketing + Technology = Business Growth
00:00
Navigating the Unique Journey of Customer Conversion
This chapter explores the individuality of customer conversion paths, advocating for a focus on significant milestones over a rigid funnel model. The discussion encourages marketers to adopt flexible strategies for better engagement, while inviting listeners to interact with the show's content and resources.
Play episode from 12:40
Transcript
