This chapter explores the use of AI tools, such as Draft Horse and Swell, for content repurposing and optimization. It discusses the challenges faced and the potential benefits of using these tools to generate organic content, optimize for specific keywords, and create content related to breaking news stories. The chapter also touches upon the integration of AI tools with platforms like Google Search Console and Twitter for content performance analysis and automation.
Robert Leonard chats with Cody Schneider about all things digital marketing and online business.
Cody Schneider has held various Head of Growth roles at startups, helping them scale rapidly, and has now founded two successful SaaS businesses, SwellAI and Drafthorse AI.
IN THIS EPISODE, YOU’LL LEARN:
00:00 - Intro.
09:33 - What niche sites are and how they work.
12:06 - How AI is impacting content generation.
30:44 - If niche sites are still viable with AI hitting the scene.
33:26 - Why you should be posting content on Twitter.
41:23 - Why brand is so important.
44:10 - How to grow a podcast.
51:44 - How to grow a newsletter.
*Disclaimer: Slight timestamp discrepancies may occur due to podcast platform differences.
BOOKS AND RESOURCES
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