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#11 // Masterclass for Entrepreneurs 2: Peter Raulerson on the “Technology Adoption LifeCycle”

Entrepreneurial Realities

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Defining New Technolity

The first phase when you are building new technology is to find people which are basically enthusiast. And they will see the value couldn't cot even better for you than you would have done it yourself. Then the next phase is basically, everyone needs to have it, because it is the way business is conducted. These are the classic phases that that technoloy goes through. There's another phase, because you spoke of thee bell shaped curve, which is when the techna is declining. It's like like picy er, very important some stage. Nowadays, it's not a commodity, but nearer commodity. But this is where you either onle to get out of this or to

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