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15min chapter
265. How do Playtika and Wooga nail their Live Ops strategies?
Deconstructor of Fun
The Power of Personalization in Gaming Live Ops
This chapter explores the critical role of personalization and customization in live operations for gaming, emphasizing the need to cater to diverse player motivations. It highlights innovative strategies like umbrella events and collectible mechanics that enhance player engagement and community interaction. The discussion also focuses on the evolution of social features and trading systems that have emerged to enrich player experiences and encourage long-term retention.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode