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How to Build Authority with YouTube with Salma Jafri

The Recognized Authority

CHAPTER

Elevating Authority through Expert Interviews and Psychology Insights

Exploring the impact of interviewing experts on a podcast to boost the host's authority, along with insights on psychology's role in marketing. This chapter also includes reflections on a technical mishap during a podcast recording, the importance of focusing on guests, and personal interests in TV shows and books.

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