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4min chapter
How to Sell Without Selling Out with Andy Paul
Sales Gravy: Jeb Blount
Selling Out, Is That the Question a Buyer Won't Ask You?
The four pillars of selling, in connection, curiosity, understanding and generosity. The buyer's experience with you dictates if you're going to win or not. Bryan is a self-confessed 'salesman' who has worked for many companies over his career. He says the difference between him and other salesmen is that he knows how to sell himself better than they do.
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