The hottest thing in restaurants is chicken. 58% of people said chicken was healthier. 7% said beef, about 23% said it was equal. The scary part for beef is that beef has always sold itself on taste and experience.
Americans love beef, and always have. But when it comes to the meat they actually choose to eat, chicken takes the crown. Bloomberg’s Matt Townsend and Leslie Patton join this episode to explain how poultry came to dominate the American diet. And historian Emelyn Rude shares what the past can tell us about where the industry goes from here.
Listen to The Big Take podcast every weekday and subscribe to our daily newsletter: https://bloom.bg/3F3EJAK
Have questions or comments for Wes and the team? Reach us at bigtake@bloomberg.net.
See omnystudio.com/listener for privacy information.