🎃 “Halloween Inc.” — Spirit Halloween’s zombie retail. Microsoft’s house of brands. Costco’s Kirkland clothing.
The Best One Yet
Costco's Clothing Business and the Addiction of Profit Margins
This chapter explores Costco's approach to pricing and profit margins in their clothing business, highlighting their strict rule of keeping markups under 14% and prioritizing good quality at a good price over increased profit margins.
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