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S2:E4 - The Future Of Learning Experience Design With Tom McDowall

Marketing For Learning®

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The Learner Identity Dilemma

This chapter critiques the term 'learner', arguing it undermines the roles of individuals in organizations, and advocates for a shift towards recognizing them as employees first. The discussion highlights the necessity of aligning Learning and Development strategies with broader organizational goals and fostering clear communication by using customer-centric language. It also examines the challenges faced by L&D professionals in asserting their objectives and navigating the complexities of instructional design in corporate environments.

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