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17min chapter
AI Continues to Eat Media Companies (429)
This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Financial Struggles and Social Ambassadors in Branding
The chapter covers the financial challenges faced by Trump media and technology group, emphasizing a significant net loss in their first fiscal quarter. It also explores the rising trend of employees becoming social media ambassadors for brands, debating the pros and cons of empowering them to create content. Additionally, the conversation touches on the importance of clear guidelines in employee agreements regarding social media behavior and the need for brands to provide resources and training for employees to excel in this realm.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode