I was on Marketerhire's podcast (The Marketer Show) where Blake Emal asked me to talk about MaaS Method, the 10-step systematic approach I built and use after working with dozens of early stage startups.
Here’s what you’ll learn:
- Why you should start with the customer in your marketing research
- How to think about positioning and messaging at your early stage B2B startup
- How to build a content strategy "wedge"
- Creating your custom GTM strategy
For more content, subscribe to Modern Startup Marketing on Apple or Spotify or wherever you like to listen, and don't forget to leave a review if you're lovin' the show!
And whenever you’re ready, there are 3 ways I can help you:
1. fractional head of marketing for early stage startups >> www.furmanovmarketing.com
2. sponsor my Top 5% podcast and get startup founders, marketers and VCs hearing about your brand >> podcast.furmanovmarketing.com
3. sign up to get my monthly early stage startup marketing newsletter where I’m sharing playbooks and insights and cracking some jokes
You can also find me hanging out on LinkedIn, definitely say hello and tell me what you're building >> www.linkedin.com/in/annafurmanov