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Kaspi: The Super App Reshaping Kazakhstan’s Financial Landscape

Sands Capital - What Matters Most

CHAPTER

Comparative Analysis of Research Processes in Fintech Sector

Exploring the research methodology used to analyze the fintech company Kaspi, focusing on its digital wallet business model with lending and e-commerce services. The chapter compares the research approach for Kaspi to other fintech companies, discussing the impact of differing macro and governance risks across geographies.

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