Outsourcing in the Age of AI

This chapter explores how advancements in AI technologies like ChatGPT and MidJourney are reshaping the outsourcing landscape, particularly in service-based industries such as copywriting. The speakers discuss effective consulting methodologies for agencies, focusing on integrating new technologies, improving training, and establishing standard operating procedures to enhance productivity and reduce inefficiencies. Additionally, they address critical growth challenges that agencies face, particularly during revenue transitions, emphasizing the need for a systems-oriented approach and the development of a strong leadership team.