Can You Succeed in Other Segments?

We talked about some of the challenges you had with investors and the total addressable market. You have also tried to move horizontally into different areas. And that has something that you haven't been able to kind of figure out or crack. So can you just give me an example of what you've tried there? Yeah, I'd say that we've got a core kind of direct primary care segment and we've spoken a bunch about that. But there has been points in time where we said, okay, can we succeed in other segments but with a similar software?