Negotiations Ninja Podcast cover image

Asking the Right Questions in Negotiation

Negotiations Ninja Podcast

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Evolving Sales Strategies for Success

The chapter discusses the evolution of sales prospecting and how the dynamics in sales are changing, shifting the power of knowledge from the salesperson to the customer. It emphasizes the importance of providing unique insights and value to customers in a world where buying can often occur without engaging a salesperson. The conversation highlights the shift towards guiding customers based on outcomes and value, rather than just focusing on closing a sale.

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