#129 Mobile Massage, Redefined: The Radical Way Julie Built Her Dream Studio on Wheels with Julie Romero, LMT
The Radical Massage Therapist Podcast
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The Evolution of Mobile Massage Therapy
This chapter explores the transition from a traditional brick-and-mortar massage practice to a mobile model, discussing both the challenges and benefits encountered along the way. The speakers reflect on client reactions, marketing strategies, and the importance of flexibility in achieving a balanced lifestyle while maintaining business growth. Their innovative approach, including a mobile massage studio in a converted bus, emphasizes creating a welcoming environment while navigating the logistical aspects of mobile service.
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