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5min chapter
The Changing Landscape Of CDPs
MarTech Podcast ™ // Marketing + Technology = Business Growth
Evolving Role of Customer Data Platforms in Modern Marketing
This chapter explores the transformation of customer data platforms as they transition from primary data sources to crucial orchestration layers in modern marketing. The discussion emphasizes enhanced collaboration between IT and marketing teams, breaking down traditional data management silos.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode