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7min chapter
Advice Line with Joe Kudla of Vuori
How I Built This with Guy Raz
Navigating Luxury Market Segmentation
This chapter focuses on the significance of market segmentation in luxury branding, contrasting high-end products with accessible luxury items. It features a call-in session with an entrepreneur seeking advice on scaling his innovative glove accessory business for winter sports enthusiasts.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode