6 (Sell): A cold calling clinic from 5000 dials a month (Ryan Reisert, Reisert Consulting)
30 Minutes to President's Club | No-Nonsense Sales
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Documenting the Path
People forget to do this at all parts of the sales cycle I was seeing people who dial the same wrong number 17 times. Come up with a hypothesis for what your ideal customer looks like and then do research and start disqualifying before you make those cold calls. Put the IDR in the extension every time pick up the number boom three six seven whatever that sequences anything you can do to not sit there and listen to a dial tone is more time you can use to actually have conversations with people.
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