17min chapter

Always Be Testing cover image

#22 Navigating the Performance Marketing Agency Maze with David Rodnitzky, Founder, Agentic Shift and 3Q Digital

Always Be Testing

CHAPTER

Growing a Successful Marketing Agency

This chapter provides a detailed background of the speaker's journey into the world of marketing, their decision to quit their job and offer SEM consulting, and their company's growth and eventual sale. They also discuss the importance of culture in a company, staying on top of the ever-changing game of performance marketing, and maintaining the quality of expertise.

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