Uber CEO Reed Hastings's Double Insight

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Reed hastings experience at pure sophor was a relatively benign example of how a company culture can go astray. Uber was more toxic, if you permit or encourage abusive, excessive or exclusionary behaviour early on it's very hard toreverse those organizational habits. Adam grant is an author and wharton professor who sees broader themes at play in examining the cultural collapse at uber. He says founders need to think about their role as takers rather than givers....

As Reed Hastings steps down from his co-CEO role at Netflix, we return to the leadership lessons he shared in his original Masters of Scale episode. This episode is all about how you need a strong culture to build a company that will scale beyond the early start-up days. And strong company cultures only emerge when every employee feels they own the culture from day 1. Here's how Reed Hastings and his team at Netflix did it – and made their culture deck famous in the process. Cameo appearances: Jeff Weiner (LinkedIn), Aneel Bhusri (Workday), Margaret Heffernan (entrepreneur), Tristan Walker (Walker & Co.), Mariam Naficy (Minted).

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