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6min chapter
Outlook for Markets, Consumers, and Tech
Bloomberg Surveillance
Shifting Trends in Holiday Shopping
This chapter examines the changing behaviors of consumers during holiday shopping, particularly around Black Friday and Cyber Monday, emphasizing a preference for early and intentional purchases driven by deal-seeking. It discusses the adaptations retailers must make in response to these trends, including competitive promotional strategies and the significance of cash-back incentives to engage value-driven shoppers.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode