2min chapter

Masters of Community with David Spinks cover image

How Project Management Institute Serves 1M+ Members w/ Marjorie Anderson

Masters of Community with David Spinks

CHAPTER

How to Scale Virtual Events Back to Six Months

A, one of the things that we also do is we do virtual events. We have a six months planning cycle for each one. And hen the subsequent virtual events are member only events. So if they're looking for specific tools, templets ways of doing things, or even surfacing trends within specific areas that matter to them, we try to bring that to the forefront an in specific ways.

00:00
Speaker 1
A,
Speaker 2
weike there's a lot of mentorship kind of focus programmes, because all your members are people who have a assured profession, and they're all coming to get better at that profession. And so is that kind of the value that you really focus on in terms of community to the member. It's just helping them grow in their career
Speaker 1
that and also helping them a, you know, figureuthow how to manage their projects better. So if they're looking for specific tools, templets ways of doing things, or even surfacing trends within specific areas that matter to them, we try to, we try to bring that to the forefront an in specific ways. So a, one of the things that we also do is we do virtual events. So we hold virtual events for a yeara,
Speaker 2
you've been doing them before, it was an absolute requirement. D an, cool. Now,
Speaker 1
yes, y we have been doing virtual events since two thousand and 14. And we started out with six, and we scaled it back to four ase the time that it took to really do a really great virtual event. We have a six months planning cycle for each one. And we that's all the community engagement specialists were doing, we're planning virtual events. So we realike we need to scale this back and reallay, focus in on the content and information that is valuable, that people are telling us they want to hear about a so we scaled it back to four virtual events back in two thousand and 18. We kick it at the beginning of the year with our larger one, which is p m x bo, which is open to everyone. And hen the subsequent virtual events are member only events.

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