The Strategy Skills Podcast: Strategy | Leadership | Critical Thinking | Problem-Solving cover image

544: Senior Editor at Harvard Business Review on the Strategic Genius of Taylor Swift

The Strategy Skills Podcast: Strategy | Leadership | Critical Thinking | Problem-Solving

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The Bold Evolution of a Musical Trailblazer

This chapter explores the early ambition and strategic decisions of a young artist who transitioned from country to pop music while maintaining deep connections with her fans. It highlights her instinctive approach to the industry, emphasizing the challenges and triumphs she faced in adapting to the changing landscape of music consumption. The narrative underscores her resilience and innovative branding techniques, showcasing how these elements contributed to her enduring success.

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