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2min chapter
How Local Grocers & Convenience Stores Can Modernize Their Marketing
MarTech Podcast ™ // Marketing + Technology = Business Growth
Exploring Consumer Opportunities in Convenience Store Markets
This chapter explores the unique opportunities for consumer packaged goods companies within the convenience store sector, emphasizing the frequent purchasing behavior of customers. It also addresses the challenges in compiling consumer data from fragmented retail environments and its impact on marketing strategies.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode