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E565: Did Google & Reddit Kill Blog Marketing?

The Ecomcrew Ecommerce Podcast

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Navigating Marketing on Reddit

This chapter delves into the shifting relationship between consumer preferences and content platforms, focusing on the credibility of user-generated reviews, especially on Reddit. It highlights the challenges e-commerce brands face when leveraging Reddit for marketing, emphasizing the need for genuine engagement over self-promotion. The discussion raises concerns about the integrity of online reviews as platform dynamics evolve, particularly with the influence of AI-generated content and changes in Google's algorithms.

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