2min chapter

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Apple Fest!

The Allusionist

CHAPTER

Choosing an Apple Name and its Impact on Taste Perception

This chapter explores the process of deciding an apple's name and how it can influence how it tastes, discussing the implications of individual versus group decision-making and the potential for scientific studies to understand the effects of different names on taste perception. It also considers the idea of using apple taste testing to challenge hierarchies and create a democracy, and reflects on whether knowing the effort put into cultivating an apple affects one's appreciation of it.

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