The Importance of Reminding Yourself That You Are Omnipotent

Marketing and advertising people struggle with this. We need to remind ourselves that the best of us are like a great Major League Baseball hitter, who fail 70% of the time. I would argue that convincing someone to remove, you know, to change their opinion from the minimum wage is good to the minimumwage is bad is like hitting a marble with a stick. It's so much harder than selling a car.