Dalton: When we were pivoting from Justin TV and Twitch, Emmet, sheer and Kevin Lynn took this to heart. They basically just started interviewing video games streamers and asking what they wanted. And the funniest thing is that at this point we had built every feature, a live video social media site could have. The first thing people said was, Can I stream in higher quality? That's like, you don't want some big, we'll build you anything.