2min chapter

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Trends and deals on 'Double Eleven'

Round Table China

CHAPTER

The Evolution and Cultural Significance of Black Friday

This chapter explores the history and significance of Black Friday, tracing its origins to the 1920s and its evolution into a major shopping phenomenon. It contrasts the energetic shopping frenzy in North America with a more reserved attitude observed in office settings, reflecting differing cultural responses to the retail event.

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