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Ep 168: How HighKey Raised Their AOV by 40% with Chief Digital Officer Ryan Rouse

DTC Podcast

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Tiktok

On the newsletter side, tik tok has just been an absolute boon my things. What we're doing is we use something we talk about a pilot house alot as employee generated content. We have relationships with callet 20 that we are in direct communication with. And obviously, content creators are very quick at turn around - especially some of the ones that are not in such high demand.

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