213 : Marketing Masterclass with Sairam Krishnan (Founding team, Atomicwork)
The Startup Operator
How to Stand Out From the Market
As a startup, you are trying to get in front of audiences who are already saturated. So how do you make them want you? One is, of course, the product, see, you cannot run away from the product. And the second thing is we are speaking to these people who know about this problem and this problem existed for a long time. It's very calculated and it is a response to everything that we just spoke about.
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