4min chapter

In Growth We Trust: Marketing | Growth | Startups cover image

🔮 From Full-Time to Fractional: A Marketer's Journey | Cien Solon, Co-founder and CPO (Zilch, TransferGo, Techstars, Scale that thing)

In Growth We Trust: Marketing | Growth | Startups

CHAPTER

Evolving Team Dynamics and Terminology in Today's Economy

This chapter explores the confusion between terms like 'bi-weekly' and 'fortnightly' in scheduling, alongside the evolving nature of team structures post-pandemic. It highlights the shift from abundant resources to leaner teams, emphasizing adaptability and collaboration in roles to drive product and business growth.

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