Lessons From 30 million views on TikTok (ft. Chris Cunningham)
Build In Public Podcast
Leveraging TikTok for Content Marketing Success
The chapter explores the guest's achievements in leveraging TikTok for content marketing, emphasizing the platform's significance in engaging a younger audience. It discusses strategies like repurposing TikTok content across various platforms for maximum reach and introduces the ABCD framework for content creation. The importance of creating valuable, entertaining, and educational content for social media platforms like TikTok and YouTube is underscored, along with tips on engaging the audience and adapting to short-form video trends.
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