If you've ever thought to yourself, "I need more clients, please God, rain them down out of the sky" - I'm probably gonna piss you off today.
Hopefully in a good way.
Some numbers I found interesting and concerning:
68% of freelancers rely on passive methods to get clients.
58% said client acquisition was their number one challenge.
𤨠HmmmmâŚI wonder why that is?
Now, when I say âpassive methodsâ I mean things like word of mouth and referrals, networking, and social media.
If youâre waiting and hoping for a potential client to reach out to youâŚ
EVEN if youâre on the freelance marketplaces or showing up to networking eventsâŚ
You still have a passive client acquisition system.
And it sucks @$$ for several reasonsâŚ
First: For every freelancer that's out there, there hundreds (or thousands) of clients that need your services who never hire anyone (or hire the wrong person) simply because they didn't know you exist.
Second: By ****waiting around for clients to find you magically, not only are you hurting yourself and your bank account, you're hurting those potential clients you could have helped (if they just knew you existed).
The solution? Convert passive methods to active ones.
This weekâs episode is all about how to do that including:
- How to amp up your referral flow
- A better way to do direct outreach
- Why âfreelance marketplacesâ are kinda a scam
- The ONE active strategy that works better than anything else
For full show notes, visit https://6figurecreative.com/382