Reviving a Custom Putter Brand in the Golf Industry

In part 3 of this Fire Pit Podcast series on the rise and relevancy of L.A.B. Golf, the putters being used by the likes of Lucas Glover, Adam Scott, Ben An, Will Zalatoris, Camilo Villegas and more, you hear about some of the lean years, the struggles of branding, marketing, and how Sam Hahn went about getting it into the hands of Tour players. From Kelly Slater, Tim Wilkinson, Jeff Sluman and Vaughn Taylor, the proof was in the results. “His posture is getting taller and everything is looking better,” says Hahn about Taylor. “He has got hope.”

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