How SuperOrdinary links brands and creators to international markets
Creative Control
The Growth of TikTok in China
Super ordinary operates under 30 brands in China. The business has grown over the last four to five years into several hundred million in revenue. TikTok is actually in terms of volume in beauty is now bigger than Alibaba. So for those who are listening and thinking about what's going to happen in the US, there could be some interesting leading indicators of what could happen.
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