Marketing Against The Grain cover image

‘Half-Baked Marketing Ideas’ with Kipp Bodnar and Kieran Flanagan

Marketing Against The Grain

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Innovative Health Practices and Web3 Community

This chapter explores unique health practices like cold therapy and breath-holding techniques alongside groundbreaking developments in NFTs and Web3. The speakers emphasize the importance of community-building in a multi-chain ecosystem, advocating for brands to focus on shared learning and experiences. Additionally, they brainstorm creative marketing strategies to enhance product positioning in competitive markets.

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