6min chapter

Ahead of the Game cover image

How to Get Your Strategy off the Ground

Ahead of the Game

CHAPTER

Planning vs. Strategy: Navigating the Marketing Waters

This chapter explores the distinction between planning and strategy, emphasizing the need for a clear overarching strategy before delving into tactics. It also discusses the role of marketing strategy in accelerating products, the shift from repetitive marketing to value-driven approaches, and the evolving relationship between marketing and sales in e-commerce businesses.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode