The Impact of Movie Length on Audience Perception

Long movies have often been associated with prestige, so it makes sense that Killers of the Flower Moon is three hours and 26 minutes. But Avengers: End Game clocking in at more than three hours? Come on. Vanity Fair’s Natalie Jarvey and Sam talk through all the factors skewing movies longer, from bidding wars between streamers that give directors more power and control, to IP franchises demonstrating that audiences will tolerate longer movies.

Learn more about your ad choices. Visit megaphone.fm/adchoices